Portfolio

Partnering with a talented photographer and a skilled bartender, we brought a series of captivating cocktail photoshoots to life. Set in chic cocktail bars, these sessions showcased the “cocktail of the month,” crafted with MONIN’s seasonal focus products. Every shoot was thoughtfully curated, guided by our team, and designed to capture the perfect vibe. This creative collaboration allowed us to craft unique, localized content that seamlessly blended with MONIN International’s materials.

The campaign showcased how the mat supported personal growth and training, helping children to set and achieve their football goals. It resonated with parents by emphasizing its immediate impact on performance. Tapping into Germany’s football tradition, the message highlighted the mat’s role in maintaining excellence while fostering skill development and discipline, appealing to parents seeking tangible progress and strong values.

As the warm season approaches each year, we partner with Pomélo + Co. to launch summer campaigns designed to capture the attention of those looking for their perfect summer look. With a focus on fresh, vibrant visuals and high-converting ad formats, Pomélo + Co.’s summer campaigns engage audiences in Italy and Germany, where past summer-themed promotions have performed exceptionally well. We have included comparison ads, which perform exceptionally well for beauty products.

This campaign was created in response to competitors’ efforts to challenge some of our client’s unique selling points. It was also designed to address recurring customer questions early in the sales process.

The candle fragrance campaign was designed for early fall. We focused on scents that perform well in the fall and winter, giving businesses plenty of time to prepare their candles before the peak sales season. The campaign’s main message, “Create Your Next Bestseller,” was paired with emotional language highlighting how these fragrances evoke cherished moments and create a warm, inviting atmosphere.

As part of our preparations for Black Friday, together with our client, Clearlight Saunas, we implemented a unique strategy that rewarded loyal customers and built excitement ahead of the biggest sales event of the year. In the first phase of the campaign, available only to select customers, users had the opportunity to take advantage of a 20% discount on selected products before the official start of Black Friday. The campaign focused on creating a sense of exclusivity and limited availability, encouraging faster purchasing decisions.

What began as a simple brand refresh evolved into a bold new identity that reflects MONSOON’s passion, growth, and confidence at this pivotal stage. Over the past five years, we’ve expanded our skills, gained experience, and grown our client base. Our refined brand personality and tone of voice capture both who we are and who we strive to be. With MONSOON’s new identity, we created a visual language that is bold, charismatic, and unapologetically confident.

Fumba Town is a modern real estate development project located on the island of Zanzibar, Tanzania. Focused on sustainable urban living, it offers eco-friendly homes designed to attract both local and international buyers. In our advertising, we targeted the Tanzanian diaspora with creative content that evokes nostalgia and highlights cultural heritage. Additionally, we reached international audiences interested in strong investment opportunities.

With market stagnation and inflation increasing price sensitivity, many customers favored traditional PV installations, seeing solar roofs as too costly. To challenge this perception, we focused on creative, engaging messaging. Our ads highlighted SunRoof’s affordability and advantages over conventional solutions, emphasizing cost-effectiveness and environmental benefits. This approach differentiated SunRoof from competitors while addressing pricing concerns.

As part of our collaboration with Rubio Monocoat, we developed ad designs tailored for the German market, focusing on quality and safety assurance. To meet the expectations of German customers, we incorporated icons and labels that highlight the safety and eco-friendliness of the products. Understanding that many customers use these products to secure creations intended for children, we also integrated visuals featuring children.