About Us

Driven by curiosity and a passion for growth, Mac has spent over a decade shaping impactful marketing strategies for startups and global companies alike. He began his career at Delivery Hero in Berlin and has since led more than 200 B2C and B2B projects, managing advertising budgets exceeding €100 million. At MONSOON, Mac oversees the agency’s strategic direction and operations while remaining actively involved in select client projects, helping brands scale sustainably and achieve measurable success.

Monika blends performance marketing with long-term brand building to create marketing that moves businesses forward. Having honed her skills in Berlin’s vibrant startup scene, including Delivery Hero and Marley Spoon, she brings deep expertise in crafting data-backed strategies across multiple online platforms. At MONSOON, Monika sets strategic direction for clients, supports go-to-market strategies, and ensures smooth, high-impact operations across the agency.

Lasse thrives at the intersection of creativity and strategy. As CEO of MONSOON’s partner agency, CRU, he collaborates with brands to design innovative marketing strategies that balance bold ideas with business insight. At MONSOON, Lasse oversees strategic sales and manages German accounts, fostering partnerships built on trust, growth, and measurable value.

With 15+ years of experience in sales, operations, and leadership, Michael has guided numerous technology startups to scale successfully, often serving in COO and other C-level roles. His strength lies in connecting vision with execution, helping companies expand confidently into new markets. At MONSOON, Michael advises strategic accounts, leads growth initiatives, and manages the Performance Marketing team to deliver consistent, results-driven excellence.

Marco brings 7+ years of experience in performance marketing, specializing in social media advertising for startups and established brands alike. Having worked with clients across fashion, wellness, tech, and lifestyle sectors, he knows how to turn creative ideas into campaigns that perform. At MONSOON, Marco leads the Account Management team within Performance Marketing, driving strategies that generate measurable results across global markets.

Analytical, inventive, and results-oriented, Matt is a full-stack Performance Marketer specializing in Social Ads and Google Ads. His expertise in data tracking and growth hacking helps clients uncover smarter ways to scale efficiently. At MONSOON, Matt manages client projects with precision, oversees French market accounts, and contributes to expanding MONSOON’s international portfolio of performance-driven brands.

Wiktoria brings energy and focus to every project she leads. With 4+ years of experience in marketing and project management, she’s skilled at uncovering growth opportunities and building strategies that connect brands with audiences. At MONSOON, Wiktoria ensures projects run seamlessly while also representing the agency as a content creator and brand ambassador across social media.

Kate is a digital marketing specialist with 5+ years of experience in paid social and app growth across international markets. She pairs data insight with creative storytelling to craft campaigns that engage and deliver real impact. At MONSOON, Kate manages client coordination as Project Manager and drives paid performance initiatives that support sustainable brand growth.

Natalia leads strategic e-commerce and B2B accounts at MONSOON as a Project Manager and social media specialist. With 5+ years of experience, she plans and optimizes paid and organic social to turn attention into results, pairing sharp channel strategy with clear reporting. At MONSOON, Natalia drives every campaign end to end, ensuring each launch ships on time and moves the metrics that matter.

Armed with dual Master’s degrees in Content Strategy and Multimedia Communication, Susanne combines creative thinking with analytical depth. Her expertise spans user research, SEM, YouTube optimization, and content strategy – always guided by insight and purpose. At MONSOON, she manages projects from concept to delivery, ensuring campaigns run smoothly and create meaningful impact for clients.

Bartek is a social media expert with 5+ years of experience crafting and optimizing campaigns across multiple ecosystems. He thrives on turning creative ideas and performance data into outcomes that matter. At MONSOON, Bartek manages campaigns across Google, Meta, and TikTok while developing high-converting landing pages that turn attention into action.

Andrew began his marketing journey by running his own e-commerce venture, sparking a lasting passion for performance marketing. With over 10 years of experience in Google Ads across B2B and B2C markets, he’s built a reputation for precision and efficiency. At MONSOON, Andrew blends paid search expertise with project management, optimizing campaigns for clients across European markets.

Monika is a Senior Google Ads Specialist with 4+ years of experience and strong expertise in e-commerce campaigns. She brings deep knowledge of optimizing Google Shopping and Search Ads to improve ROAS, scale revenue, and strengthen full-funnel strategies. At MONSOON, Monika leads and optimizes Google Ads for e-commerce and lead generation clients, driving sustainable, data-informed growth.

Stefania is a Performance Marketer with 6+ years of experience running paid media campaigns across Google Ads and social platforms. She specializes in building full-funnel strategies that translate ad spend into meaningful, sustainable growth. At MONSOON, Stefania manages social advertising for a range of clients, combining strategic insight with an execution-focused approach.

Rose brings 14+ years of experience across B2C, e-commerce, and subscription businesses in the UK, DACH region, the Netherlands, and the US. With deep expertise in the full brand marketing mix, she develops communication strategies that create lasting impact. At MONSOON, Rose leads brand and marketing strategy, helping clients grow, differentiate, and strengthen their market positioning.

Firuza is a multidisciplinary Graphic and UI Designer who turns complex ideas into visuals that are bold, structured, and impactful. With 4+ years of experience in branding, digital products, and social media, she creates designs that balance creativity with clarity. At MONSOON, Firuza builds brand identities and designs ad creatives that perform beautifully and effectively.

Magda is a content and social strategist who turns business goals into compelling stories. At MONSOON, she leads written content development and shapes the brand voice.

Stefan Tobakos is a senior social media strategist at MONSOON with 12+ years of experience driving brand growth through data-led, creative campaigns that deliver measurable results.

Roksana is a marketing student and intern at MONSOON, passionate about creative work and contributing fresh, curious ideas to client projects.

Elza is an SEO/GEO specialist leading international and local search strategies across diverse industries. At Monsoon, she helps brands boost their organic rankings through a hands-on approach to technical, on-page, and off-page SEO. By optimizing content for AI-powered search engines and applying smart, human-focused GEO and SEO innovations, Elza ensures businesses entering or expanding in European markets thrive with increased visibility and measurable growth.

A dynamic Project Manager with an extensive background in brand management and startup operations, Martyna Łubińska specializes in the end-to-end delivery of complex initiatives. She combines a structured methodology with the flexibility required in high-growth environments to consistently meet strategic goals. Martyna is recognized for her meticulous organizational skills and her ability to utilize digital tools to streamline workflows. By fostering a culture of communication and trust, she builds the professional relationships necessary to drive project success and organizational growth.

Lena is a designer and animator with 6+ years of experience working across visual identity, motion design, and creative direction. Comfortable moving between disciplines — from building brand systems to bringing them to life through animation. Her work is guided by a focus on clarity and craft. Whether it’s a logo, a motion sequence, or a full campaign, the goal is always the same: make it look good and make it work.

Emi has been building B2B pipelines for over 16 years, with deep expertise in sales, marketing, and international business development. She is a fan of Lean methodology – fast, laboratory tests, working on specific assumptions which are the base for scalable sales. She holds a black belt in LinkedIn outreach and cold emailing. At MONSOON, Emi leads Account-Based Marketing, building signal-driven LinkedIn strategies that turn the right moments into warm pipeline for clients across Europe.